Creating a Marketing Campaign Doesn't Have to be Hard

 

Many marketers often associate campaigns with something incredibly time-consuming and stressful. It is not only the small local businesses that shy away from them, some of the most successful companies only spend 21% of their marketing budget...

The Benefits of an Integrated Marketing Campaign

 

When it comes to advertising, it's important that your ads get the greatest possible exposure to your target audience. After all, if people are never exposed to your marketing campaign, then they'll never have the opportunity to act on your...

7 Tips for Making Your Business Stand Out With Your Messaging

 

Your messaging is a critical part of your advertising efforts. It helps establish who your business is and it's your messaging that connects you to your customers. Your message sets the tone for your brand and helps distinguish you from...

Digital Marketing 101: 43 Terms You Need to Know

 

Digital marketing is one of the most important and effective forms of advertising you can use. Most businesses now recognize the importance of digital marketing in their overall success. Sixty-three percent of shopping excursions begin online,...

Why Meredith Arizona

At Meredith Arizona, we are a hands-on team made up of dedicated and caring marketing professionals  that ensure our client's needs are met. We not only value our strong leadership and inclusivity, but we make sure to hold ourselves accountable...

Top Reasons to Use Email Marketing

Emails are a great way to get potential customers to your website. Through your email marketing campaigns, you can share special deals, give information about current promotions, or share new products with your customers. You can also use your...

5 Ways Meredith Arizona Will Help Elevate Your Business

When you work with Meredith Arizona, you will have the best people on your team. Individuals who are experienced and skilled in the jobs that they are performing. You will have an inclusive marketing team consisting of consultants and a hands-on...

6 Things You Need to Know Before Creating a TV Commercial

TV has been around for about 100 years, and it remains one of the most popular forms of entertainment and information media to this day. For instance, the U.S. Bureau of Labor Statistics estimates that nearly 80% of Americans watch TV on any...

What Kind of ROI You Can Expect to See From TV Advertising Stations

Television marketing has been around for a long time, yet even with all the new platforms available for running ads, it is still one of the best options out there. 

Although many advertisers may already know the amazing reach that TV advertising...

What is OTT?

OTT, also known as over-the-top television, is a streaming media service offered directly to viewers via the Internet. Basically, what OTT does is bypass the companies that traditionally act as a distributor of media content, such as cable,...