Have you ever wondered how your email marketing campaigns stack up? CTR, or "click-through rate," can reveal the strength of your email marketing campaign. Savvy marketers know that getting email readers to click brings them closer to engaging...
As the summer comes to a close, many industries are looking ahead to the holiday season. Throughout the fall and into winter, marketers can expect to see a surge in business as the festive gift-giving season returns. In preparing for these...
Email marketing is still one of the most lucrative channels for businesses to promote their brand and attract new customers. Across the globe, there are over 3.9 million email users who regularly check their inbox. If you want to connect with...
Emails are a great way to get potential customers to your website. Through your email marketing campaigns, you can share special deals, give information about current promotions, or share new products with your customers. You can also use your...
