How to Measure and Understand Your ROI

 

One of the most important indicators of success for a business is its return on investment (ROI). ROI is the profit made after investing in marketing and other aspects of a business, which determines whether the investment is worth the cost....

Why it's Important to have a Goal-Oriented Approach to Advertising

 

Savvy businesses start with specific goals when creating their advertising approach. Take AC by J, for example. Early in  their journey with Meredith Arizona, the company struggled with the fact that few people knew what services  they had to...

Get in the Winter Spirit: 6 Creative Holiday Marketing Ideas

 

Following a long period of isolation and continued social distancing due to the COVID-19 pandemic, many people are looking forward to spending time with loved ones during the holidays. They're also anticipating the freedom to travel and other...

6 Reasons Why You Aren't Seeing The ROI You Want

 

An effective marketing strategy is an essential component of business success. However, it can be frustrating to spend an abundance of time, money, and effort on your marketing initiatives, only to see meager results (or no discernible results...

5 Ways Meredith Arizona Will Help Elevate Your Business

When you work with Meredith Arizona, you will have the best people on your team. Individuals who are experienced and skilled in the jobs that they are performing. You will have an inclusive marketing team consisting of consultants and a hands-on...