There are several reasons reviews are important for your business. First and foremost, smaller local companies rely on Google searches to acquire customers — reviews play a significant role in the searcher's decision to check out your brand.
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The real estate market is hotter than ever right now. There's no better time than now to take advantage of the millions of current and new homeowners in need of mortgage loans. In fact, 2021 is already at 6.49 million homes sold, up from 2019's...
Businesses need to know what metrics to track for campaigns to accurately gauge their marketing efforts' effectiveness and performance. When you measure metrics, you'll inform your marketing team specifically about how to optimize and improve...
Do you frequently feel like your in-house marketing efforts aren't working the way you want? A lack of results can be frustrating as you struggle to achieve your goals and grow your business. However, there is a fix for this issue: Work with an...
Car dealerships are competitive businesses. Many of them have neighboring lots with other dealerships, and large pockets of different dealerships can be indistinguishable to busy customers looking for a new car. Combined with comparable...
ROI, or return on investment, is among the most reliable tools for marketers to gauge the performance of their efforts. Precisely, it measures the profitability of marketing campaigns to help determine whether a marketing strategy is worth the...
For sports fans across the country, March Madness is one of the most exciting events of the year. However, many of these fans aren't going to be attending games in early 2021 as in-person attendance is still banned or extremely limited. The...
A new year is a chance to take your dealership to new heights. Though 2020 brought plenty of unexpected challenges, auto dealerships’ future path is quite clear through 2021. With costs per sale for traditional TV and radio marketing nearly ten...
One of the most important indicators of success for a business is its return on investment (ROI). ROI is the profit made after investing in marketing and other aspects of a business, which determines whether the investment is worth the cost....
Savvy businesses start with specific goals when creating their advertising approach. Take AC by J, for example. Early in their journey with Meredith Arizona, the company struggled with the fact that few people knew what services they had to...
