Targeted TV advertising is a beneficial way to reach the right B2B customers with your brand message. It involves in-depth target audience knowledge and understanding, using that insight to personalize your message and its delivery.
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Consumers like it when an ad feels like it was geared toward them, mainly if it's for a product or service they have been thinking about for some time. They could be scrolling through their Facebook feed one day, when they come across an ad...
